WEB

HoneyBook.com

I led an end-to-end rewrite of HoneyBook’s marketing site following a major rebrand. This initiative was a highly collaborative and cross-functional effort aimed at improving site structure, brand messaging, and product comprehension. So I rewrote 100+ pages to be clearer, more engaging, and conversion-minded. Visit the live site to read more.

My role: information architecture, copywriting, wireframing, copy editing